Introducing…Real Life Heretic #1 – Eli Gothill

9780745333502Brett Scott’s ground-breaking The Heretic’s Guide to Global Finance showcases the growing alternative finance movement, where all kinds of people are developing new ways of sharing and exchanging. We will be profiling some of the Real Life Heretic’s which Brett Scott writes about in the book.

We hope this will spark ideas and action for a new movement of financial activism. If you are involved in a campaign or project yourself, or know someone who is, drop us an email and tell us about it at: pluto@plutobooks.com.

Real life Heretic #1 – Eli Gothill

Eli Gothill is a computer coder who has been experimenting with Twitter gift currencies called #Punkmoney and GiftPunk. He documents the challenges on his blog, exploring which aspects of his projects fail, and designing solutions to improve them:

So here’s a proposal on how to literally print money with Twitter, called #PunkMoney. You can be the Ben Bernank, and Wall Street can be punked – it’s easy…

To make #PunkMoney work best, I’ve put together a set of minimal rules for money issuance, transfer and redemption. They are just conventions, but offer consistency which can help to create trust. You can create #PunkMoney for an hour of French tuition, a cup of coffee, a banquet of Pizza, ten ounces of gold… whatever you want. You can send it all over the world at no cost, too.

My suggestion is to make promises you feel you can actually keep, as this makes it all much more fun for everyone else. Every time someone has a good experience with #PunkMoney, it builds trust in the meme and helps it grow. Consider it a collaborative experiment in open money.

Visit Webisteme to find our more about #PunkMoney and to get involved.

The Heretic’s Guide to Global Finance

Hacking the Future of Money

Brett Scott

Shows how activists can tap into the internal dynamics of the sector to disrupt it and showcases the growing alternative finance movement.

“This is an imaginative, even exuberant exploration of the daunting world of finance – it will unleash a generation of activists, and do a world of good.” – Bill McKibben, author of ‘Deep Economy’

“This book provides a unique inside-out look at our financial system, based on the author’s unusual personal adventure. It is not only a user-friendly guide to the complex maze of modern finance but also a manual for utilising and subverting it for social purposes in innovative ways. Smart and street-smart. “ – Ha-Joon Chang, University of Cambridge, author of ’23 Things They Don’t Tell You About Capitalism’

£12.99 only £11.50 on the Pluto site

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